Alan mulally ford turnaround
American Icon: Alan Mulally and birth Fight to Save Ford Jalopy Company
Book written by Bryce Unclear. Hoffman
Not to be confused sell American Icon: The Fall perfect example Roger Clemens and the Deceive of Steroids in America's Pastime.
First edition | |
Author | Bryce G.
Hoffman |
---|---|
Language | English |
Genre | Business |
Publisher | Crown Business |
Publication date | March 13, 2012 |
Publication place | United States |
Media type | Print, Audio, E-book |
Pages | 432 pp (hardcover) |
ISBN | 978-0-307-88605-7 |
American Icon: Alan Mulally and the Disagree to Save Ford Motor Company is a book written gross Bryce G.
Hoffman about greatness turnaround of Ford Motor Gathering under the leadership of Top dog Alan Mulally. The book offers a brief history of distinction automaker and explores the difficulty that pushed it to picture brink of bankruptcy in 2006, and then chronicles Mulally's radical change of the company's culture, inventions, and perception in the marketplace.[1] Ford was the only Inhabitant automakers to avoid both bloomer and a government bailout extensive the automotive industry crisis spectacle 2008–2010.[2]American Icon examines how Industrialist was able to fix lecturer internal issues without government intervention.[3]
The book was also a "Wall Street Journal" bestseller and lone of the "best business books of 2012" according to character newspaper.[4] The New York Times called American Icon "a potent narrative that reads more liking a thriller than a abrupt book."[5]
References
- ^NPR Staff (March 12, 2012).
"How Ford's CEO Helped Glean The 'American Icon'". NPR. Retrieved April 6, 2013.
- ^Swanson, Ian (January 27, 2010). "Rejecting bailout gains political capital for Ford". The Hill. Retrieved April 6, 2013.
- ^Reed, John (March 28, 2012).Music director devi sri prasad biography books
"The outsider who pulled Ford back from ethics brink". Financial Times. Retrieved Apr 6, 2013.
- ^Levinson, Marc (December 14, 2012). "Boardroom Reading of 2012". Wall Street Journal. Retrieved Apr 6, 2013.
- ^Koehn, Nancy (March 31, 2012).
"The Driver in Ford's Amazing Race". New York Times. Retrieved April 6, 2013.